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The Customer Experience Battlefield
Customer Experience is the new place to show your difference! It’s never been about technology and which platform(s) you are on. It’s about your customers and their feelings, it’s about psychology....
View ArticleBe where your people are!
Finding clients is THE number one reason why people market, however many struggle. So… I have created a list of 111 ways to find your people, community or tribe. There are many things you can do...
View ArticleThe 5th Element : Using Energy in your Business?
Energy. Life force. Drive. Spirit – What are these things? According to ancient science, Aether is known as the 5th Element or Quintessence. The meaning of Quintessence (taken from...
View ArticleHow to choose your Word of the Year (2023)
A word of the year has become an exercise taken up by those wanting to be intentional and on purpose with what they are looking at achieve and moving into the next cycle. Whether your year ends on the...
View ArticleFunnels vs Customer Journey
There is and will always be a mix up with marketing terms – funnels, customer journey, strategy, tactics… and so on. Especially around, what they meant when they came out vs what they mean now....
View ArticleThe Importance of Values
In a world where business often revolves around profits and competition, there’s a rising wave of entrepreneurs seeking to build ventures that align with their core values. These spiritual...
View ArticleHow to get in front of the RIGHT people
THE RIGHT PEOPLE : Who are they and how do you get in front of them? There are customer-centric strategies that can work for you to navigate the world of entrepreneurship with a focus on serving your...
View ArticleInteresting Feedback: “I thought you would be shit”
What a wall of feedback to walk into after leaving the ladies loo! The woman who delivered this piece of information with a loud voice and tone that needed to be heard by people within the vicinity,...
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